Wednesday, October 21, 2009


We just learned that LOOP magazine dropped in Japan. It's packed with pages of photos shot by our friend and NY bike culture photagrapher extrorinarre, Tak, and the front cover is graced by Jeramiah Jones (of Holdfast fame) on his Brooklyn Element frame, which we'll be releasing in limited numbers in time for Christmas.

It's the second time a Brooklyn rider has been featured on a cover this month (we're trying to get our hands on copies of both). Thanks to everyone here in Brooklyn and Japan for reppin' hard!